Where your soul leads, your strategy amplifies
I’m Mario Haneca. For years I built and coached businesses with a sharp mind and solid strategy. It worked… until it didn’t. Growth plateaued in ways spreadsheets couldn’t explain. Brilliant founders kept hitting invisible ceilings. And inside myself, I could feel a quiet truth getting louder: success isn’t only about what you do; it’s about who you are, energetically.
That realization is why I created the Business & Soul Institute, a place where entrepreneurs learn to lead from the soul, not the ego; where strategy follows essence; and where the inner shift becomes the outer result.
From mindset-driven to soul-aligned
Mindset matters. But “thinking your way” into your purpose is not the same as embodying it. The mind can recite a mission; the soul transmits one.
Over the last years, I trained my inner signal the way an engineer tunes a receiver: removing noise, cleaning inputs, learning to distinguish the voice of the ego (protect, control, avoid risk) from the voice of the soul (create, serve, expand). When those voices stop fighting and start collaborating, entrepreneurs make different choices: simpler, braver, cleaner. Revenue grows, yes. But so do meaning, peace and impact.
The invisible operating system: family and field
Many of the “mystery frictions” in business aren’t strategic, they’re systemic. I’ve seen founders do everything “right” and still stall because of inherited beliefs and entangled loyalties in the family field:
“We must stay small to stay safe.”
“Visibility is dangerous.”
“Money creates conflict.”
These aren’t opinions; they’re programs running in the background. Until they’re cleared, you’re building a company on top of a fault line. In our work, we identify these patterns and harmonize the field; so you stop carrying what was never yours and finally move with your own energy.
Frequency, resonance and grounding
Two (anonymous) examples from recent sessions:
The Privacy Gate. A founder asked me to read his soul mission. The moment I tuned in, a protective ancestor in the family field said “not publicly.” Boundary respected, we took it to a private container, got permission, and the mission came through with startling clarity. Lesson: when you honor the field, the field opens.
The 06:06 Loop. Another entrepreneur woke daily with a rush of negative thought at exactly 06:06. We traced it to a multigenerational pattern of “I’m not good enough.” We cleared the origin in the family field, reopened the second and third chakras so creative energy could flow, and re-imprinted a new identity. The loop stopped. The founder started writing and shipping with ease. Lesson: when you correct the source, momentum returns.
This isn’t performance theater. It’s sacred, exact work; practical in its effects and profound in its implications.
Ego-soul integration (not ego deletion)
Your ego is not the enemy; it’s the instrument your soul plays in the physical world. When you shame or suppress it, it will sabotage you. When you integrate it - by giving it a worthy role in your mission - it becomes your fiercest ally. Much of our work is that reconciliation: restoring the right relationship between the part of you that protects and the part of you that creates.
If you feel the gap…
You’ve built on hard work and smart strategy. And yet something feels off, like you’re underperforming your potential or building on top of a truth you haven’t named. That sensation is accurate. It’s your soul calling you beyond your current edge.
At the Business & Soul Institute, we don’t push you in the direction of your ego. We expand you in the direction of your soul. Here’s how we begin:
1) Soul Mission Reading: a transformative starting point
We channel your soul mission and contract into a guiding document you can build with. Not an idea, a transmission. Discover more!
2) Manifestation Mentoring: inner alignment to outer expansion
We clear limiting beliefs (personal and ancestral), stop the hidden loops, and align your frequency with what you’re here to create. Discover more!
3) Business & Soul Mentoring: a sacred container for leadership
We shape and embody your soul identity, choose aligned strategies, and translate essence into decisions, offers and team. Discover more!
4) Family Field Harmonization: restore what was never yours
We resolve entanglements and inherited patterns so your company stops paying the price for historical debts. Discover more!
5) Spiritual Board Activation: lead with invisible allies
We open your channel to wise guidance and establish your inner board for ongoing counsel. Discover more!
6) The Virtual Council: a mastermind between worlds
We convene your council (living or beyond), ask precise questions, and receive practical, strategic answers you can act on now. Discover more!
The result
You stop negotiating with your calling. Your mission is no longer a concept; it becomes your compass. Strategy simplifies. Money flows with less force and more integrity. And you lead with the quiet power that only comes when your business and your soul move as one.
If this resonates, request your Intake Conversation or book a Soul Mission Reading to begin. Your next level isn’t “out there.” It’s the moment you decide to lead from who you truly are.